Why Choose Us?
Over 12 Years Experience
With over 12 years of industry experience in diverse roles and capacities, we have gained invaluable insights and expertise. Each position has contributed to our professional growth, equipping us with a comprehensive understanding of the industry.
We bring this extensive experience to every project, allowing us to confidently deliver results tailored to meet your specific needs and objectives. Our commitment to excellence ensures that we consistently provide solutions that drive success.
Over 150k pieces of content created
With over a decade of industry experience, we have produced more than 150,000 pieces of content for clients across all sectors.
This number continues to grow daily as we collaborate with new clients and remain dedicated to delivering exceptional service to our existing ones.
High Customer Satisfaction Rate
Delivering the highest quality to our clients is at the forefront of our services, complemented by clear communication, transparency, and measurable results.
We uphold exceptionally high standards of service for all our clients, regardless of their industry.
Access To Wide Variety of Assets
Thanks to the extensive network and robust client base we’ve developed over the years, we have privileged access to a wide range of assets essential for the media industry. This includes top-of-the-line equipment, cutting-edge technology, and access to Hollywood-level production facilities and talent.
Our connections enable us to deliver high-caliber content and services that meet the most demanding industry standards, both on the ground and in the sky.
Some of our clients
What our clients have said about our work
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Waqas and his team have been extremely adaptive and have delivered on extremely short notice. We hired them to create short-form content to be posted on the fly for an uncoming premiere of a series on Amazon Prime, and Waqas and his team captured the moment with the star-studded cast beautifully, ensuring we got the maximum amount of social media coverage as possible.
S. Varraich (Client - Amazon Prime)
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"The team worked very closely with the brief to achieve the kind of vibe I needed for the style of products. At the end of the day, it’s the feeling one gets when you wear Martorana Fighetto products that matters most."
Steve Martorana (founder of Martorana Fighetto)
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“With the calibre of cars we work with daily, nothing but the highest quality of content is needed for our social media. Cinematic YouTube videos & commercial-level images are the perfect combination to showcase what NVN London does best, and that’s exactly what we got from Spectral Lens.”
K Blair (MD of NVN Motorworks London)
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“Our overall online sales grew by around 46% in 2019 thanks to the content the team at Spectral Lens created, it gave AQF a more premium feel just with a change of high-quality images & more social media presence.”
F Tufail (Founder of AQF Sports)
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A very talented and dedicated team that is easy to collaborate with on many levels. Waqas and his team have exceptional skills and an eye for detail and will go to great lengths to capture and execute the customer's needs on a given project. He has shown a consistent ability to deal with many aspects of a project and manage expectations effectively. Working with this passionate team is always a treat, as you know you're going to get what you asked for!
Mr K. Kemal (privte project)
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Waqas & his team were amazing to work with on a fashion shoot around London. He shared his strategic and creative skills with the team to develop a concept and implement a vision that we had. He was professional and had incredible artistic direction. The team at Spectral Lens are highly recommended!
Sannah Sheikh (Fouder of Sienna North)
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Waqas and his team have an aptitude for aesthetics and understanding clients that makes them stand out from the thousands of "photographers & filmmakers". He pays close attention to what you say during consultation sessions and tries to capture the essence of your requests in his designs. In other words, he doesn’t just create something that looks visually pleasing, but he also makes sure that it reflects the values of your website, product, or organisation.
J Ferguson (Director of Ties of The Ribbon short-film)
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Waqas is an incredibly talented and passionate individual in his field. His leadership brings his vision to life with meticulous attention to detail, merging his years of experience with hardware and software to create unique and beautiful pieces of work. He works with a level of commitment which nowadays is difficult to find, and always makes sure he fulfils and goes beyond the expectations set out by his clients.
Mr H. K. (privte project)
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Wow! I was very impressed with the final quality of the images and short promotional video received from Waqas and his team. A massive thank you to everyone for capturing our beautiful models. We really needed to bring the makeup details to life and I think these guys really delivered on that.
Ms A. M. (founder of Maz Beaute)
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I was very pleased with the final edit of the christening we hired Waqas to do for us; he was really able to capture the essence of the day and show it in a way where we could relive those moments. I am very grateful for the video created.
M Kikonco (private project)
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The Spectral Lens team delivered on what they said they would! With an extremely packed couple of days, Waqas and his team took care of everything, from gear, to a studio and even a Rolls Royce Ghost to shoot with as a bonus. I'm very happy with the end results of our product shoot.
R Mehta (founder of Queenmark)
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Waqas really made us both feel special and captured our anniversary in such a unique way; I haven't seen this done before. We were getting so much attention from everyone but he helped us relax for the shoot, which made the whole process easier. And the final images were absolutely amazing! A huge thank you to him for these special memories he created for us.
Charlotte & Melvin (first wedding anniversary)
Case Studies
We've compiled a selection of case studies that showcase some of the exciting and challenging projects we've had the opportunity to work on. These projects required a combination of skill, patience, and adaptability to achieve the desired results. We hope that these examples give you a sense of the range of services we offer and the level of expertise we bring to each project.
MARTORANA FIGHETTO
Problem: Steve Martorana, a clothing line entrepreneur, faced the challenge of launching his new brand while capturing a rustic feel in his marketing campaign. He desired an aesthetic that combined the passion of a motorsport enthusiast with the allure of a playboy lifestyle.
Solution: We partnered with TV personality Bianca Gascoigne to develop a campaign that could effectively communicate the desired brand image. Collaborating closely with Steve and Bianca, we devised a strategy to create captivating content that showcased the persona of an individual who indulges in motorsports on the weekends and enjoys leisurely evenings with companions in Sicily.
Result: Through our collaboration, we successfully brought Steve's vision to life. The campaign we created effectively captured the essence of a motorsport enthusiast who embraces the playboy lifestyle. The content resonated with the target audience, conveying the desired brand image and establishing a strong connection between the clothing line and the desired customer base. The campaign's rustic feel, combined with its captivating storytelling, helped generate significant brand awareness and interest, setting the stage for the successful launch of Steve Martorana's clothing line.
AQF SPORTS
Problem: AQF Sports, a company specializing in sports and fitness accessories, had not fully tapped into the potential of social media platforms to promote their products. Despite being in the industry for many years, they were missing out on leveraging social media for brand visibility and recognition, resulting in untapped sales potential.
Solution: We stepped in to address AQF Sports' social media marketing challenge and collaborated with a private eco-gym and fitness models in London to develop a series of captivating images and short promotional videos. The aim was to showcase AQF's range of sports and fitness accessories in action, highlighting their quality and effectiveness in enhancing the workout experience.
Result: Our efforts yielded remarkable results for AQF Sports. By utilizing social media marketing strategies and creating engaging visual content, the brand's visibility and recognition received a significant boost. In 2019, AQF experienced a notable 46% increase in sales, clearly demonstrating the power of leveraging social media platforms effectively. The captivating images and videos resonated with the target audience, effectively conveying the value and benefits of AQF's products. This success further solidified the brand's position in the market and set the stage for continued growth and success in the industry.
SIENNA NORTH CO
Problem: Sienna North, a clothing start-up brand, approached us in 2016 with the aim of creating impactful, commercial-style images for their new line of garments. They targeted high-net-worth women as their audience, seeking to instill a sense of confidence and sophistication in these women through wearing Sienna North's clothing. The challenge was to effectively capture a "businesswoman" look that aligned with the desired aesthetic for the entire campaign.
Solution: To address Sienna North's objectives, we collaborated closely with their team, working in various locations around London. By understanding the brand's vision and target audience, we strategically planned the photo shoot to capture the essence of a sophisticated businesswoman. Our team utilized our expertise in styling, photography, and location scouting to create a visual narrative that showcased Sienna North's clothing line in a way that resonated with high-net-worth women. We worked diligently to ensure that each image conveyed the desired aesthetic, emphasizing confidence and sophistication through the choice of poses, settings, and wardrobe.
Result: The collaboration between Sienna North and Spectral Lens resulted in a successful campaign that effectively targeted the intended audience. The high-impact, commercial-style images we created captured the essence of a confident and sophisticated businesswoman, aligning perfectly with Sienna North's brand vision. The campaign resonated with high-net-worth women, helping to establish Sienna North as a go-to brand for clothing that exudes confidence and sophistication. By showcasing the garments in the context of a business setting, we effectively communicated the desired message and contributed to the overall success of Sienna North's marketing efforts.
Take a look at our portfolio
Book your next project with us
Book a call with us today to discuss your next media project and let us help make it a reality.